Hello there, I'm Berkay Gürakın.

• Marketing Manager @ Osmangazi Göz (2019 - )

I am the head of the marketing team that develops and implements all digital marketing strategies of our institution (Meta Business Manager, Google Ads, Mail-SMS-Call Marketing, etc.). In this field, I also coordinate the International Health Tourism Team, Tele-Sales Team, Mobile Developer Team, SEO & Web Developer Team. (On average, 70% of our company's turnover consists of digital marketing resources.) I also manage the process on the branding side, outdoor advertising, organizations (fairs, sponsorships, etc.), print-digital publications and coordination with agencies. 

• Project Leader & Digital Marketing Manager (2014 - )

As a freelancer, together with my team, I provide services to corporate companies in the fields of developing sales-oriented digital marketing strategies, corporate identity, digital & outdoor advertising, social media management, web, SEO, video and photo content production. 

• Marketing Executive @ trexDCAS (Project Ends 2021)

I coordinated the marketing activities of the trexDCAS brand within Mert Software & Electronics. In addition to social media and digital marketing activities, I also organized fairs and printed publications. 

• Digital Marketing Manager @ Numan Kaleli A.Ş. (2 years)

I developed lead-based, sales-oriented marketing strategies by designing the corporate identities of all brands within the group companies from scratch. At the same time, I managed the processes of preparing web and visual content, social media management, SEO and all digital marketing works, creation of photo and video content, creation of printed / digital advertising materials, fair organizations. 

• Intern @ Doğuş Yayın Grubu (1 year)

• University of Helsinki - Visiting Researcher 2016 - 2017

• Tallinn University (Master's Degree) Literature, Visual Culture and Film Studies 2016 - 2017

• Marmara University (Master's Degree) 2015 - 2018
  • GPA: 3,96 / 4

• Kocaeli University (Master's Degree), Cinema & TV
  • GPA: 3,38 / 4

• Kocaeli University (Bachelor's Degree) Communication Faculty - Journalism 2010 - 2015
  • GPA 75.10 / 100

• Marketing Management and Digital Strategy - Harvard Extension School (Jul 2023)
• Content Marketing - Semrush (Jun 2020)
• Fundamentals of Digital Marketing - Google Digital Garage  (May 2020)
• Social Media Marketing - Udemy (Sep 2019)
• E-Marketing Seminar for Commercials - n11 Yayınlama May 2018
• Certificate of Participation - Kocaeli University Kocaeli Üniversitesi (Nov 2017) International Communication Science & Media Studies Congress
• Certificate of Achievement - Critical Language Scholarship Program (CLS) (Aug 2012)
• Communication Technics - Naature Academy (May 2012)
• English Language Education - Certificate of Achievement Ankara University (Nov 2011)
• Diction and Oratory - Unicertificação
• Radio and Television Programming - academia

• The Young Communicators Competition - Award of Auditory Branch, Aydin Dogan Foundation 

• Jean Monnet Scholarship
• University of Helsinki

• Critical Language Scholarship (CLS)

• Erasmus+ Scholarship
• Tallinn University

• English (Advanced)
• Finnish (Beginner)
• Turkish (Native)
• Spanish (Beginner)